Genesis_Marketing_Brand

how what







WHY
To bring out our clients' brightest colors. We believe in doing what we LOVE and working with people that value what we do.

HOW
Genesis Marketing takes your colors and brightens them. We have the ability to analyze your color palette and showcase your brightest colors.

WHAT
We adapt to your colors and inspire consumers to fall in love with your brightest colors.



Things We Do

PRINT

We send your colors jumping off the page.

Professional, result-driven projects are what you can expect from Genesis Marketing. We design logos, brochures, catalogs, business cards and other printed collateral for your company. If you're looking for experienced, professional, affordable designs, please call us today!

(509) 777-1120

We want to hear what your visions are as well as share our visions and collaborate until we create the best name for your brand. We do not just work for you; we work with you to help you achieve your goals.
The BEST print ads make you look twice. Genesis Marketing will make sure your print ads pass the 2 second test. Your potential customers need to know what your offer is, and how to get it within 2 seconds.
Here are a few guidelines Genesis Marketing follows when creating your print ads.

How do you create a print ad that’s convincing and triggers action? Here are nine rules for designing effective print ads based on the analysis of tens of thousands of ads.1

1. Don’t say too much. Limit to one key message.
If your ad is too busy, your potential customers will glance at it rather read it, and you will lose sales. Does your ad have a lot of empty space? Your answer should be “yes.”
2. Provide potential customers with all the necessary information.
Bullet-point lists give detailed info in an easy-to-read fashion.
3. Go big or go home. In print advertising, size is important.
A larger ad draws the eye and generates more calls. It also allows you to include all the important information without appearing cluttered.
4. Make the title fairly big and set it off nicely.
The text should be clear, simple and short. Ideally, emphasize the benefits to the customer.

Refer to the quality of the service and give customers the impression that they will be taken care of.
5. Select an image that reinforces the title’s message.
Potential customers must be able to identify with the image.
6. Target the main problem that you will solve for your customers.
But be careful – the message must be positive. If you help your customers overcome difficult situations, highlight the solution, not the problem. People react negatively to problems, and unconsciously, many might associate this reaction with your business – something you definitely want to avoid.
7. Include an external reference as a seal of quality, if possible.
A prize won or membership in a professional association will reassure your potential customers.
8. Lower psychological barriers that prevent your customers from taking the next step.
9. Make it easy for potential customers to contact you.
Include your company’s name, telephone number and email, website and physical addresses in a way that’s easy to understand at first glance.

We are obsessively committed to growing our customers' business. Our strength is to customize our services to perfectly match your needs. We pride ourselves on being “Freaky Flexible” with our core values directly connected to our obsession to be our BEST for our clients.

Meet the Genesis Marketing Team

Genesis Marketing is a full-service marketing agency that offers a range of customized marketing plans and strategies that bring out the best colors of our clients. We have assembled a talented team of creative curators, diligent event planners, word smiths, analytical gurus, number nerds, & organizational freaks that are dedicated to working on big challenges in honest collaboration with our clients. We are a group of crazy like-minded individuals that love to play hard, but work even harder.   [Apply for an Internship]
mk

Mary Kae Repp

Chief Color Coordinator
Owner of Genesis Marketing -- Bringing Peoples Dreams to Life in the Most Colorful Way Possible

joel

Joel MANSFIELD

Supreme Color Clarifier
General Administrative Duties, Social Media and Co-Op Claims

paxton

Paxton McKinney

Media Placement Strategist
Strategist that optimizes media placement whether traditional or online.

robb-davis

Robb Davis

Website Virtuoso
Web & Graphic Design, Search Engine Optimization, Database Management, Analytics

john-rawley

John Rawley

Curator of Creativity
Our Go-To Guy for All Things Creative

angie-macedo

Angie Macedo

Social Media Maven
Online Marketing, Visual Design, Social Media Management


Genesis Marketing believes in the science of happiness. We work hard every day to be at our “BEST” through working on being “Heliotropic”.

What is being Heliotropic?
(As defined from Mary Kae’s friend Dr. Harry Cohen)
  • Be REAL
  • Be KIND
  • Be VULNERABLE
  • LISTEN
  • Be GRATEFUL
  • Follow through on commitments
  • Be Compassionate
  • FORGIVE
  • SMILE
  • Make people feel GREAT
  • Be at your BEST and put people at their BEST
We believe that in acting this way we bring out our best performance, creativity, and our best health.

Recently, a critical mass of research has provided what might be the most basic and irrefutable argument in favor of happiness: Happiness and good health go hand-in-hand. Indeed, scientific studies have been finding that happiness can make our hearts healthier, our immune systems stronger, and our lives longer. Several of the studies cited below suggest that happiness causes better health; others suggest only that the two are correlated—perhaps good health causes happiness but not the other way around. Happiness and health may indeed be a virtuous circle, but researchers are still trying to untangle their relationship.

We like to think our weekly color emails make people happier...this is our desire and wish for all who receive them.

Happiness is researched to do these six things for your life:

Remaining Positive, Relaxed, and Mindful
    1. Happiness protects your heart
    2. Happiness strengthens your immune system
    3. Happiness combats stress
    4. Happy people have fewer aches and pains
    5. Happiness combats disease and disability
    6. Happiness lengthens our lives


This Weeks Color Email

START YOUR WEEK OFF WITH DOING THE NEXT RIGHT THING NOW
View Past Color Emails


February 19th, 2018 // by Mary Kae

Start your week off with DOING the next RIGHT THING NOW
Happy President's Day! 
 
This weeks color email is brought to you from Mary Kae 


This last week I went into the bank to open a new account after having the same account for 17 years, and all my personal and professional funds are there. They wanted my business license, my tax return and proof of my ownership to open a business account. Per them this is a new law. Instead of being grateful that they were watching my funds and not allowing others to get them easily, I FLIPPED OUT!

I did apologize for my outburst, but not in a genuine way! I am writing this for my topic this week mainly because I didn't do the next right thing.  They were only trying to follow the law, and all I could do was FLIP OUT because I have been a customer for 17 years and was frustrated that they couldn't just open a simple savings/checking account NOT a line of credit? 

My take away from this... Work harder to be in the present and stay calm in a frustrating situation. 

The chapter below from my Friend Dr. Harry Cohen reminded me...When you screw up, quickly do the NEXT right thing NOW.
 
For any of you who have experienced such outbursts, I share this chapter from My friend Dr. Harry Cohen. Chapter 25 in his book is dedicated to this topic.
 
Here is a copy of his text in that chapter:
 
Being in the present moment can be difficult and effortless.
 
Being present means being aware of what's going on inside and around us.
 
You hear things, you think things, you feel things, you see things, you smell things...
 
YOU have the ultimate freedom of choice...
 
You can say or do anything you want...including nothing
 
Doing the next right thing is the goal...PERIOD!
 
If you don't like the outcome of the thing you just did, or the thing you just said, do the next right thing now.
 
If you make a mistake, do the next right thing now.
 
In one of my previous chapters, I mentioned the importance of identity, I practice thinking of myself, as a wise person. I ask myself...
 
What would a wise person do now!
 


This week's color email courtesy of:




Mary Kae
Chief Color Coordinator



Genesis Marketing / (509) 777-1120 / Spokane, WA


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